Want to uplevel your
product team with
our training programs.
Want to uplevel your
Empower your product team
with our training programs.
empower your engineers
In most enterprise software, your engineers are doing the user experience design by default. Even if you have a UX staff, they can’t design every single screen. So that means the engineering team is making a lot of design decisions. With um… uneven results.
You can’t expect engineers to be UI experts, that’s not their expertise. But engineers are pretty smart, so if you give them training on best practices, they will make much better UI decisions.
ready to empower your engineers?
I feel like I was thirsty and I just had a glass of water!
Lee Rosen, Director of Engineering, Nuance Communications
Authentic Insight helped our team deeply understand who
we were serving and if our product truly did address the
customer needs that we said it did. Through a regular
cadence of communication to the team, we were able
to get access to the true Voice of our Customers.
Ben Matthews, Director of Design, Adobe
Authentic Insight's work has been essential for us to understand
the perception that customers have of our company. Their research
laid the groundwork for our new marketing and branding initiative.
Charles Dugue, CEO, 8.2 Consulting
Authentic Insight is a great asset to any customer oriented
software development organization. They were always the
true voice of the customer on our team and helped focus the product.
Hire them if you get the chance.
Jess Walker, Principal Product Manager, Adobe
Authentic Insight is awesome.
With minimal guidance, they were able to take the reins
and deliver an exceptional analysis of our clients' needs
to help us innovate.
Mark Hirsch, CEO at CreativeWorx
Authentic Insight's techniques are as creative as they
are effective and practical. They helped us in the early
stages of market research and quickly identified our
potential target market.
Sherif Koussa, CEO Securify Labs
Authentic Insight has a very pragmatic approach to
implementing actionable programs without a huge
investment. Immediately after a single meeting, we
were able to initiate a cross-functional departmental
approach to customer experience.
Mairi Miller, Senior Manager of Corporate Marketing,
Authentic Insight was exceptional in working with our team to
improve platform usability.
James Kincaid, CEO iMedMedia
I highly recommend Authentic Insight for customer
insight research. They have the ability to drill down to
the root issue of any problem and work well with
the team to develop these insights into actionable
Paul Koens,Leader Industrial Design and Product
Development at Avaya
The force is strong with this one.
Darth Vader, Warlord, Evil Empire
Authentic Insight quickly helped us cut through the clutter
and chaos of user requirement gathering. They have an
impressive set of skills and knowledge for gathering
and analyzing requirements.
Jody Schofield, Mobile R&D Lead at Thinking Phone Networks
voice of customer training
navigate customer conversations
Have you had the experience of asking your customers what they want and creating what they asked for, only to be disappointed by the market response?
Talking to your customers is essential for successful products. But doing it wrong can have disastrous consequences. Our training helps you navigate the minefield of customer conversations. So that when you put your voice of customer program in place, you know you are getting data you can trust.